Nick F. Nelson, Principal and Chief Marketing Officer (CMO) of LIQUID SOUL, released his very personal book today titled STAY TUNED: BALANCING FAITH, FAMILY AND CAREER WITHOUT COMPROMISING YOU. In STAY TUNED, Nelson explains that today there are new rules and increased expectations of men and warns readers of the dangers of “tuning in” to their career while “tuning out” in their personal lives.


In 2013 Nelson had to make the toughest decision of his life: To take his ailing father off life support, ending his decades-long battle with diabetes. Now faced with the responsibility of caring for his mother with Alzheimer’s, Nelson struggled to maintain his business and personal life. His breaking point came when his pastor and father-figure died that same year. On the surface, he was keeping it all together, while on the inside, he was falling apart.

“STAY TUNED” is an instructional guide for professional men and the women who support them. In “STAY TUNED”, Nelson offers wisdom and practical advice on how to overcome life-altering challenges, find peace, and maintain a spiritual connection with God.

In this powerful, yet easy-to-read book, men will receive advice on how to stay “tuned-in” to critical areas of their life such as:

  • Personal happiness and fulfillment
  • Finding life’s purpose
  • Navigating your professional career
  • Establishing your personal brand and reputation
  • Managing people and treating others with respect
  • Being present for your family both mentally and physically
  • Having faith by trusting in God and being unafraid to take risks
  • Establishing work-life balance
  • Creating a legacy

“In the Marketing industry, Nick F. Nelson is one of the premier leaders, especially in Brand Management. In this new, exciting, and timely book, “Stay Tuned,” Nick penned some valuable lessons to help enlighten, encourage and strengthen his readers. Nick’s book is refreshing because it goes beyond a simple “how to,” and shares real life experiences that the average reader can relate to and glean important keys for success.”

– Bishop Paul S. Morton Sr.
Founder, Full Gospel Baptist Church Fellowship International
Senior Pastor, Changing a Generation Ministries, Atlanta, Georgia

“Nick Nelson is one of the most brilliant business minds in America. In his work and in his life he embodies staying true to oneself while following one’s passions to victory after victory. This book is an excellent tool for those looking for self-empowerment and glory rooted in faith, family, and community.”

– Kevin Powell
Author of The Education of Kevin Powell: A Boy’s Journey into Manhood

While the book is written from a man’s perspective, it also provides valuable insight for women who want to understand what confronts professional men as they navigate the business world while keeping their families at the center of their daily lives.




ISBN 978-0-9979870-0-3
$15.99 (plus Shipping & Handling)

About Nick F. Nelson

Nick F. Nelson is an entertainment marketer, author, and motivational speaker. As Principal and Chief Marketing Officer of LIQUID SOUL, the country’s premier strategic communications and lifestyle marketing agency; Nelson is an innovative force and has produced targeted marketing and communications strategies for some of television’s highest rated shows and more than 20 number-one box office films.

For more information visit and for bookings or interviews, please contact Nicole Garner at